Elizabeth Mays

Content. Marketing. Web. Intrapreneurship.

I am a journalist-turned-marketer, whose skills include multimedia and digital marketing.

Here are some of the things I do on a daily basis:

  • Create well-written, accurate blog posts designed for humans that capitalize on relevant SEO opportunities.
  • Research and incorporate valuable SEO keywords into Web content and blog posts.
  • Update and maintain websites; work with diverse teams to manage complex Web redesign projects (usually Drupal and WordPress).
  • Design and send newsletters, ecommunications and deals.
  • Turn blog and Web content into ebooks; write ebooks; produce ebooks and print books.
  • Research, negotiate and place PPC and CPM advertising; buy and monitor Google search Adwords as well as Facebook, Twitter and LinkedIn social advertising.
  • Monitor Web analytics via Google, Webmaster Tools and other platforms.
  • Produce instructional videos.
  • Design infographics to supplement blog and Web content.
  • Live-tweet and otherwise cover events; author press releases.
  • Create and schedule organic social posts with an eye toward best times for engagement.
  • General intrapreneurship.

I sincerely enjoy helping small- to medium-sized businesses grow their digital footprint using content marketing tactics.


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